Sources & supporting records
Sam R. Catanese’s
affidavit.
Signed and notarized
Catanese, founding publisher of the IMS Report and former president and CEO of Infomercial Monitoring Service, states that Telebrands had more distinct DRTV hit products from 1986 through 2025 than any other company he monitored.
Read the original PDFStatement transcription
Affidavit of Sam R. Catanese
I, Sam R. Catanese, being duly sworn or affirmed, state:
- I am the founding publisher of the IMS Report and a former president and chief executive officer of Infomercial Monitoring Service (IMS).
- From 1986 through 2025, I monitored and analyzed direct response television (DRTV) advertising, including long-form infomercials and short-form commercials.
- Based on my review of the monitoring reports and my professional experience, Telebrands had more distinct DRTV hit products over that period than any other company I monitored. Telebrands has been the Number One Marketer of products sold on National TV for nearly 40 years.
The statements above are true to the best of my knowledge and belief.
Sam R. Catanese
October 30, 2026
The statement is transcribed above for readability. The complete signed original, including its notarial certificate and seal, is available below and in the PDF.
